Chiropractic Practice Management

There is no shortcut to becoming an executive. It entails study and practice, based on sound principles and knowledge. But how gratifying the achievement a well-organized practice is that helps sick people get well. For many years while attending college, Graduates have spent much time and energy wondering how they will build their practices to accommodate as many people as possible. They were so awed by the prospect of being in practice that they approached this all-important phase of their career in fear and trepidation.

Now they must drop their timidity and take up the study of the principles and procedures of running a successful practice with confidence and delight. While planned primarily for the Graduate, the book, “The Graduate and the Master” is of inestimable value to those who are, or have been stagnant in practice, or those who wish to break through a plateau to a new higher level.

Academically trained in the art, science and philosophy of Chiropractic, these Graduates must now master the principles of management without which they will inevitably fail. The need for a more thorough knowledge of practice management is evident

in the requests for help I have received from many Chiropractors. In the days of D.D. Palmer it was imperative that Chiropractic be thrust forward into an ailing society. This they did! However, this thrust must be permanently etched in the mind of every Graduate and Master.

The great men of Chiropractic have already done the observing, thinking, discussing, listening on the subject of the Spirit, Mind and Body, and techniques have been developed to put the resultant principles into practice.

What has been missing from the curriculums is the art, science and practice of management.

This book is designed to get the Graduate and the Master into the right frame of mind to realize that they do not know all there is to know about being in business.

Why reinvent the wheel! Study this book, attend practice management seminars and receive personal consulting so that you truly excel in practice, minus the stress, aggravation and self-doubt so evident among the ranks of today’s practitioners.

May this be the greatest step you take in your life and the many lives of the others you will surely help.

Let Chiropractic be the number one health care choice.

Discovering Your Purpose

If Life Coaching is a method of directing, instructing and training a person or group of people, with the aim to achieve some goal or develop specific skills, it really means that the coach is taking responsibility for the development of the intelligence level of the person or people he is coaching.

The real skill in Life Coaching is to ask questions of the person I’m coaching that directs them to the realization they need to have in order for them to change their mind, give up old ideas or to create an entirely new future.

Life changes when you change your mind. Oftentimes the person receiving the Life Coaching doesn’t know the barriers they have created for themselves. They believe what they’re doing is correct even when the results of what they are doing indicate that it is not going to lead them to succeed at the goal they set for themselves.

My father worked at the same steel company for twenty-five years as a machinist. So when I started High School I wanted to be a machinist just like my dad. I even convinced him to teach me machine shop outside of school so that I would have an edge and I did. When the school board came around to do a film on machine shop practice they chose me as the demonstrator of the machinery. When the local steel company representatives came to the school to interview and see the capabilities of the students for their Apprenticeship program, I was chosen by the two largest steel companies in Canada. I went to my father who worked for one of those companies, and asked if I could be his apprentice and he said, “No.” So I started with the other company and lasted only a year.

I took a short break from work and then went looking for another factory job. Why, because that was what you did in a factory town. You grew up, went to school and then got a job in the factory. I lasted three years at the next company and worked my way up in status until I was managing the production for the entire plant at the tender age of twenty-one. I was a success, had my own parking space inside the plant, my own office, a new sports car and a new Harley-Davidson.

Then one day I was standing watching a man on the line rivet a piece of metal and I said to myself, “I can’t wait till I retire!” Now that was the mentality of all the workers in the plant, work your forty years and retire with a good pension. It was like someone hit me in the back of my head with a shovel and I realized that there must be more to life than working in a factory. I went home and told my dad that I was quitting. He couldn’t believe it because I had a better job than him and my whole future ahead of me.

I did quit and went back to school and my life has been more successful and more rewarding than I could have imagined. Now, a lot of people do what I did and succeed. A lot don’t. Those that can’t change their mind need to be guided by someone who knows where the person should be headed by discovering that person’s purpose in life and working out a plan of action to live and achieve it.

So, the moral of the story is discovering what your purpose truly is and then doing it without regard to what will happen if you do or what may happen if you change your life totally.

You often hear it said of a man, “Everything he undertakes succeeds,” or “Everything he touches turns to gold.” By the force of his character and the creative power of his thought, such a man wrings success from the most adverse circumstances. Confidence begets confidence. A man who carries his very presence an air of victory, radiates assurance, and imparts to others confidence that he can do the thing he attempts. As time goes on, he is reinforced not only by the power of his own thought, but also by that of all who know him. His friends and acquaintances affirm and reaffirm his ability to succeed, and make each successive triumph easier of achievement than it predecessor.

His self-poise, assurance, confidence and ability increase in a direct ratio to the number of his achievements.

So, you need to discovery your purpose and set your mind toward the thing you would accomplish so resolutely, so definitely, and with such vigorous determination, and put so much grit into your resolution, that nothing on earth can turn you from your purpose until you attain it.

If you doubt your ability to do what you set out to do; if you think that others are better fitted to do it than you; if you fear to let yourself out and take chances; if you lack boldness; if you have a timid, shrinking nature; if the negatives fill your vocabulary; if you think that you lack positiveness, initiative, aggressiveness, ability; you can never win anything until you change your whole mental attitude and learn to have great faith in yourself.

Your purpose must first be discovered or it will never be a reality; and a strong, vigorous concept of the thing you want to do is a tremendous initial step. The very intensity of your confidence in your ability to do the thing you attempt is definitely related to the degree of your success.

Contact me when you want to discover your purpose.

Yours in Health,

Paul Turnbull (727) 445-7842 purposeconsultant@gail.com

President, EP Management, Inc. www.expandingpractice.com

The Master of Chiropractic – Vision of the Future

The influence of the Chiropractic Master upon the future will be evidenced by his creations in the domains of art, science, philosophy, education and morals.

He is setting the stage for a new form of awareness of health care in the minds of the populations of earth. Personality rightly believed to extend outside the physical continuum; its limits seem to be situated beyond the surface of the skin. The definiteness of the anatomical contours is partly illusion. Each one of us is certainly far larger and more diffuse than his body. The anatomical form is only one aspect of the individual. It does not enclose our mental, personality or spiritual powers.

Some would hardly extend beyond their anatomical limits. Others like D.D. Palmer, B.J. Palmer and Elbert Hubbard extended out in long tentacles attached to their family, to a group of friends, to their practices, to the sky, to the mountains of their native country. These Masters of Life look like fairy-tale giants spreading their multiple arms over a country, a continent, the entire world.

Each human being occupies a certain place in his group. He is shackled to it by mental chains. The Master breaks free of these physical, mental and spiritual bonds despite financial losses, persecution, scandal, or for that matter any opposition or obstacles. He has a feeling of closeness with each and every person despite their shortcomings. He knows innately if he can relieve these people from the pain and suffering, they too will rise up and become Masters in their own endeavors.

 The only downfall for the Master would be his unwillingness to help those who sincerely wish to be helped. The Master is capable of finding in the midst of a crowd the one person whom he must meet. Then he communicates to this person certain knowledge about their personal physical condition that will cause that person to want to be helped. The Master is fully aware at all times what he can do for the populace at large.

He extends out from himself, self-confidence that is observable by all. His courage drives him forward. A purpose of such intensity that is unmistakable. He exhibits no fear of failure, shyness, or stage fright. He takes command of a situation and acts. He has no doubts. His negative traits and decisions have long since been washed away. He strikes out into his community and defeats suffering and despair.

He will not ever go as low as to think he will not succeed. He succeeds at every step of his contact with people, their education on the truth about health. He perseveres despite his patient’s unwilling desire to quit their care before correction. He ensures they become healthy without concentrating on the limits of time and money. Overcoming these limits is his specialty.

He desires that a person in front of him to get well and see that they do. He knows that a miracle a day will keep the medical doctor at bay.

As an educator he knows that preconceived ideas about Chiropractic are what are stopping most people form charging into his office and demanding their health. He overcomes the bombardment of false ideas expressed in the media and press by extracting them on first contact. He invariably asks in a forthright manner, “What have you heard about Chiropractic?” He doesn’t flinch or shy away from their answers but addresses them with his self-confidence intact. He might simply say, “No, that is not true, especially in my office!” Thereby convincing this person that he is the Doctor for them.

People in general want to be cared for by the ideal doctor. They have their idea of the traits he should possess. Those traits are listed in the book, “The Graduate and the Master.” These are what the people want.

Read about them and live up to these and deliver what you know is the best form of health care, Chiropractic!

If you want an electronic copy of “The Graduate and the Master,” contact me at purposeconsultant@gmail.com and I will send you a copy.

Yours in Health,

Paul Turnbull (727) 445-7842

President, EP Management, Inc. www.expandingpractice.com

Brain-Body Diagram

Its important to fully educate your patients during your Report of Findings in such a way that they can educate others. The best way to do that is to draw out the Brain-Body Diagram for them, explaining it in simple terms and then asking the patient to draw it back as best they can. Help them when they stall but also give them time to work it out for themselves. Let them take the drawing home with them to show other family members. Doing your education this way will help your patients refer.

Paul Turnbull e-mail: purposeconsultant@gmail.com Cell: (727) 643-8376 website: www.expandingpractice.com.

Doubt-Worry-Fear

A large, generous success is impossible to many people, because every avenue to their minds is closed by doubt, worry, fear. They have shut out the possibility of prosperity.

Abundance cannot come to a mind that is pinched, shrivelled, skeptical, and pessimistic.

Prosperity is a product of the creative mind. The mind that fears, doubts, depreciates its powers is a negative, non-creative mind, one that repels prosperity, repels supply. It has nothing in common with abundance, hence it cannot attract it.

Of course, men do not mean to drive opportunity, prosperity, or abundance away from them; but they hold a mental attitude filled with doubts and fears and lack of faith and self-confidence, which virtually does this very thing without their knowing it.

No mind, no intellect is powerful or great enough to attract wealth while the mental attitude is turned away from it, facing in the other direction.

If this is happening to you and you can’t seem to shake it, call me at (727) 445-7842 so we can discuss this situation that you’ve created for yourself and see if we can’t work out a way to lessen your doubts, worry and fear and while we’re at it why don’t we rekindle your failed purpose!

Paul Turnbull (727) 445-7842 Cell: (727) 643-8376

President, EP Management, Inc. www.expandingpractice.com E-Mail: purposeconsultant@gmail.com

Salesmanship in Chiropractic

Salesmanship in Chiropractic could be defined as:

“The transferring of a conviction by the Chiropractor to the patient by means of education. It implies a definite effort in educating the patient to adopt the Chiropractor’s point of view of the value of Chiropractic care; it aims to create in the patient’s mind a sense of value equal to, or greater than, the money price of the service for sale. The essence of salesmanship is the transferring of an idea or conviction from his own mind to the mind of a patient or prospective patient and having that person adopt it as his or her own. This conviction in the other person would cause them to tell others and thus Chiropractic would grow.”

From the book “The Graduate and the Master.”

Paul Turnbull (727) 445-7842

EP Management, Inc. www.expandingpractice.com

The Graduate and the Master

After years of consulting Chiropractors, I decided to write a book of my experiences so that a Graduate from Chiropractic College wouldn’t fall prey to the common mistakes of opening a practice. I knew what mistakes they would make and how to avoid them. Once the book was written I realized that an old time Chiropractor, if he was struggling in practice, would also benefit from knowing the 21 Traits to Becoming a Master, and thus the title of the book. The other point I wanted to ensure was contained in the book was Chiropractic Philosophy because it seemed that over the years education in the History and Philosophy had dropped out from the curriculums or minimized.

T.F. Ratledge, D.C. said it best: “People live by their philosophies of life. Without a philosophy, no one has an adequate basis for arriving at conclusions as to what should be the procedure in the problems of life. The person who understands the philosophy of chiropractic has no limits at all upon what he may do, except in his ability to apply the principles of chiropractic to the circumstances. Without the philosophy of chiropractic, one would not come to the conclusion that vertebral adjustment is necessary. Few chiropractors ever reason out the science of chiropractic unless they get fundamental philosophy in their early study of the subject and, therefore, they cannot apply the principles in practice.”

The Graduate and the Master contains more than enough inspiration to bring you out of whatever is holding you back from succeeding in practice. You can go to my website at www.expandingpractice.com and click on the Products tab and then the Books tab for a fuller description and a look at the Table of Contents.

Paul Turnbull Cell: (727) 643-8376 Office: (727) 445-7842